It’s not often you get asked by a Scottish Government advisory group what success means for makers but this is exactly what happened to our Chair, Carol Sinclair when she attended the recent Creative Industries Advisory Group meeting. The challenge she was given was to find out the answer before … Read more
With one week to go before the EU General Data Protection Regulation come into effect, we are confident you are aware of GDPR! Who hasn’t had a couple of emails a day asking them to read updated privacy policies and update their subscription and marketing permissions to keep hearing from … Read more
Ever thought about having an apprentice but wondered what it would involve and how to go about it? Over the past two years AAS has been developing and piloting shared apprenticeships which overcome any concerns, helping makers to build their business capacity while giving young people meaningful on the job … Read more
Your Brand and Online Selling
What does your work mean to you and how do you present this to other people?
In telling your story a customer can form an important emotional connection with your work that transforms them from being a viewer into an engager and buyer. How can … Read more
Applied Arts Scotland and Craft Scotland are working in partnership to deliver training sessions on branding, online selling and social media to inspire makers to make the most of their brand and online presence. Two training events are currently being planned for February/March 2014. Both events will feature … Read more
Last time this year, a call out was made for the new AAS Board members and some weeks later Bryony, Tom and myself sat down and selected the new Board, which was appointed in January 2013. A lot has happened in what now seems like both a short time ago … Read more
Next week our Board member jeweller and goldsmith Patty Niemann will speak at the third Roadshow venue at the GoNorth event, for which you can book here; only a few spaces left! It looks like an incredible line up of speakers and events, organised by Hi-Arts, as one of … Read more
On Wednesday this week this week, we had our first Roadshow event; ‘The Craft of Making’ event which was held at the Lighthouse, with a talk packed with information by the SAU and a delightful talk by Fi Scott from MakeWorks.
Following on the topics of the AAS … Read more